// January 31, 2010 – March 19, 2010


And the winner is…

Congrats to all 35 of our community members who were chosen to be a winner!

Click here to see all 35 winning looks!

Throughout the months of February and March these great blue looks were featured on hm.com as part of their online "The Blues" campaign, and each user was also awarded a 100 euro gift card to any H&M store!

This was our biggest contest so far with over 1000 amazing blue looks submitted! Thanks to all who participated and made it a great success.

Show Us Your Fresh Blue Style

At H&M, blue is a key color for Spring 2010. We want to see your freshest blue style wearing your favorite H&M items!

Starting February 25th, H&M stylists will choose five looks twice per week to be featured on their online campaign "The Blues." All winners will also receive a 100 EURO (about $140 USD) gift certificate redeemable at any H&M!

To enter the contest, all you have to do is submit a look of you wearing one or more pieces of H&M and two or more blue pieces. We are looking for H&M looks in which blue is the dominant color that "pops." Only one H&M item is necessary to qualify, but the more, the better! Don't forget to tag what H&M piece(s) you are wearing when you're done.

To enter this contest, you must submit your look from the RULES page below!

Featured entries

see all 375 entries »


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