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Authentic Rusty style. The Rusty company was originally established in the 1980's by Rusty. He is from San Diego, CA and developed one of the most popular surfing brands in the entire world. This surfboard is my 6'9" (six feet, nine inches) Rusty short board. I surf on Big Island, and I live in Pahoa, Hawaii. I also sell sushi, crepes, tortas, and other amazing treats all around the island in the Aloha Van! The shorts are also Rusty brand. LIVE THE LOOK YOU LOVE! Mahalo.