fade [feyd] verb (used without object) 1. to lose brightness or vividness of color. 2. to become dim, as light, or lose brightness of illumination. 3. to lose freshness, vigor, strength, or health: The tulips have faded. 4. to disappear or die gradually (often followed by away or out ): His anger faded away. 5. Movies, Television. a. to appear gradually, especially by becoming lighter (usually followed by in ). b. to disappear gradually, especially by becoming darker (usually followed by out ).