The #1 source for fashion inspiration from real people around the world.

HYPE the looks you like to make them hot —or post your own! learn more or sign up now!

Read about my marketing social experiment!

by Leah M., 22 year old BCBG Intern from Los Angeles, United States

11 comments · August 14, 2014


Leah Meeshell - Free People Tunic, Vintage Snake Heeled Boots, Kohls Pj Shorts - Read about my marketing social experiment!
  1. Snake Heeled Boots


    , in Boots
  2. PJ shorts


    , in Shorts

So I'm a business major with a marketing emphasis & obviously a love of fashion.
At the beginning of summer, I brought 2 bags of clothes to Buffalo Exchange, the store that buys & resells nice clothes, & the dude chose nothing! I was dressed super casual, no make-up, with a quiet disposition, & the guy told me my clothes were too cheap!
My sister & I devised a plan to position ourselves & our clothing as upscale. We took the Forever21 tags off with seam-rippers, then folded the clothes, put the "label" clothes like Juicy on top, put them in Nordstrom bags, & sprayed them with perfume. My sister & I dressed classy with clean lipstick & crystal jewelry, & we were sure the smile & chat with the workers.
We set off to Buffalo Exchange with ourselves & our clothes "positioned" as more expensive, & found some success. We each took a bag to a clothes-sorter to diversify the odds, & the dude sorting mine took nothing! The girl sorting my sister's bag, however, took $21 of clothes--success! So we think the girls working there know more about fashion... & I got these vintage, chunky heels for $8 too!
Marketing experiment result: people WILL take you more seriously if you present yourself in a positive fashion :)

*sidenote, I hate Maroon5, that is my sisters room :p

More looks by Leah M.

see all 38 looks ►

Comments (11)

show all comments

Natalie Chornomaz
Wow, wonderful shoes! You are very beautiful! <333
0 · reply ·
Yakelle D
1 · reply ·
Lindsey Stevenson
Those shoes are amazing!!! And you're so flexible!
0 · reply ·


Posted by

Brands in this look

People you may like

Annette Zer

Photographer from Frankfurt

Annette  Zer

Willie Sparks

Model,Fashion blogger at from Los Angeles

Willie Sparks

Silvia Rodriguez

Fashion bloggers from Madrid, Spain

Silvia Rodriguez

Ania K. []

OVERDIVITY blogger from Germany

Ania K. []

Amy Souter

Photographer from Leicester

Amy Souter


To top