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Look by Agnija Grigule
475

WHEN IT RAINS IT POURS

November 2, 2015 · 26 · 2

Ms. Morgan Ryan - Morton Salt, Zara Trench Coat, Target Clear Umbrella, H&M Bralet, Kissmax One Piece - WHEN IT RAINS IT POURS

"When it rains it pours." This is a phrase often used when describing a series of unfortunate events. On the contrary, Morton Salt created this as their slogan in a very optimistic tone. The quote was the literal depiction of the innovative nature of the product. As the first salt brand to add magnesium carbonate (an anti-caking agent), it created a table salt that flowed freely, even in humid or rainy weather.

The idea to be The Morton Salt Girl for Halloween stemmed from a recent shoot I did where I spontaneously reached for the popular salt on set to use as a prop (See blog for photos below). This lit up the creative light bulb to become the modern version of the iconic cartoon.

Having already bought rain boots for El Nino this winter and a yellow trench coat conveniently hanging in my closet, it was an accessible and innovative idea. I added the bow to reflect the vintage version of the character from the 19030's logo. It was the perfect excuse to finally buy that clear bubble umbrella I had been wanting all season!

msmaverickmuse.com/
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#artistic #classic #casual #vintage #iconic #pop #cartoon #retro #umbrella #rain #yellow #trench #coat #advertising #lifestyle #losangeles

View all 26 comments Ajax-loader-fb

Lauren Evans
stunning look! LOVE the coat <3
SV
extremely clever costume! LOVE it:)
Ms. Morgan Ryan
Ah, appreciate the love doll <3
0 · reply ·
Mimi Ryan
You bring Morton salt to present day with style and grace. And beauty of course
Sophia Molen
Vintage feeling. Love it!


x
Constanzz C
hello! that'a great texture in the photo
MONIKA S
amazing photo, you look great
Thomas G
Only you can pull this off
1 · reply ·

  

Brands in this look

Zara

Zara

Target

Target

H&M

H&M

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